Remote Social Media Content Specialist

About the Company

Hootsuite is a global leader in social media management, trusted by millions of customers, from small businesses to large enterprises. We empower organizations to connect with customers, build brands, and drive results across all social networks. At Hootsuite, we believe in a culture of innovation, collaboration, and continuous learning, fostering an environment where every employee can thrive and make a significant impact. Join our diverse team and help us shape the future of social media.

Job Description

Hootsuite is seeking a passionate and driven Remote Social Media Content Specialist to join our dynamic marketing team. This is an excellent entry-level opportunity for individuals eager to start a career in social media, as comprehensive training will be provided. You will be responsible for creating engaging and high-quality content across various social media platforms, supporting our brand’s voice and connecting with our global audience. This position is 100% remote, offering flexibility and the opportunity to work from anywhere in Canada.

Key Responsibilities

• Develop, create, and schedule compelling social media content (text, image, video) that aligns with brand guidelines and marketing objectives.
• Monitor social media channels for trends, engagement opportunities, and competitor activities.
• Engage with our online community by responding to comments and messages, fostering positive interactions.
• Collaborate with the broader marketing team to ensure content consistency and campaign integration.
• Analyze social media performance metrics and contribute to reports, identifying areas for optimization.
• Stay up-to-date with the latest social media best practices, tools, and platform changes.
• Assist in content planning and calendar management.

Required Skills

• Strong written and verbal communication skills in English.
• Basic understanding of major social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube).
• Creativity and an eye for engaging visual and written content.
• Ability to work independently and as part of a remote team.
• High level of organization and attention to detail.
• Eagerness to learn and adapt in a fast-paced environment.
• Proficiency with basic office software (e.g., Google Workspace, Microsoft Office).

Preferred Qualifications

• A portfolio or examples of personal social media projects or content.
• Familiarity with social media management tools (e.g., Hootsuite, Sprout Social).
• Basic graphic design skills (e.g., Canva, Adobe Express).
• Experience with content creation for different audience segments.
• Post-secondary education in Marketing, Communications, Journalism, or a related field.

Perks & Benefits

• Comprehensive health, dental, and vision benefits.
• Generous paid time off and flexible work arrangements.
• Professional development opportunities and access to online learning platforms.
• Employee stock purchase plan.
• Wellness programs and resources.
• A diverse and inclusive remote-first company culture.
• Access to Hootsuite's premium platform for personal use.

Apply Now