Content Marketing Internship

About the Company

Barclays is a British universal bank. We are diversified by business, by different types of customers and clients, and by geography. Our businesses include consumer banking and payments operations around the world, as well as a top-tier, integrated corporate and investment bank. We are committed to helping people achieve their ambitions – in the right way. For over 330 years, Barclays has been helping to create prosperity and make a positive impact on the lives of millions. Joining us means becoming part of a team that is not just building a career, but also contributing to a legacy of innovation and community impact.

Job Description

Are you a creative and ambitious individual with a passion for digital content and storytelling? Barclays is seeking a dynamic Content Marketing Intern to join our innovative marketing team in Birkenhead. This internship offers a unique opportunity to gain hands-on experience in content strategy, creation, and distribution within a leading global financial institution. You will contribute to engaging our diverse customer base through compelling content across various platforms, playing a vital role in enhancing our brand presence and customer engagement initiatives. This is an excellent chance to kickstart your career in marketing and make a real impact.

Key Responsibilities

• Assist in the research, planning, and development of content strategies aligned with marketing goals.
• Create, edit, and proofread various types of content, including blog posts, social media updates, website copy, email newsletters, and video scripts.
• Support the optimization of content for SEO to improve organic search rankings.
• Monitor and analyze content performance metrics, providing insights and recommendations for improvement.
• Collaborate with internal teams (e.g., design, product, sales) to ensure brand consistency and message alignment.
• Stay updated with industry trends, competitor activities, and best practices in content marketing.
• Contribute to content calendars and project management workflows.

Required Skills

• Currently enrolled in or recently graduated from a degree program in Marketing, Communications, Journalism, English, or a related field.
• Excellent written and verbal communication skills.
• Strong research and analytical abilities.
• Familiarity with digital marketing concepts and social media platforms.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Ability to work independently and as part of a team in a fast-paced environment.
• Demonstrated passion for content creation and a keen eye for detail.

Preferred Qualifications

• Prior experience with content management systems (CMS) or email marketing platforms.
• Basic understanding of SEO principles and Google Analytics.
• Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
• A portfolio or samples of written work.

Perks & Benefits

• Competitive intern salary.
• Mentorship and professional development opportunities.
• Exposure to a global financial institution's marketing operations.
• Opportunity to work on impactful projects.
• Access to internal training programs and resources.
• Networking opportunities with industry professionals.
• Potential for full-time employment upon successful completion of the internship.

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